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July 23, 2009
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AOL Spheres It With Acquistion

By Reshma Kumar at April 15, 2008 0 Comments

AOL Spheres It With Acquistion

AOL announced today that it purchased Sphere for an undisclosed amount. The company responsible for the “Sphere It” link which appears on a growing number of sites, describes itself as connecting More»

Stanford Website Redesign Coming June’08

By Reshma Kumar at March 26, 2008 3 Comments

Stanford Website Redesign Coming June'08

Stanford University is working on the redesign of their website. The project which started last Nov 15 will take 7 months with an expected launch date of June 15 ‘08. Codenamed “Project 8180″ More»

Blue Links In A Web 2.0 World

By Reshma Kumar at March 18, 2008 5 Comments

Blue Links In A Web 2.0 World

Should all things blue on the web be links and all links on the web be blue? While in the offline world green means go, in the online world it is a well recognized convention that blue is our cue to click. More»

Video – Social Bookmarking 101

By Reshma Kumar at March 14, 2008 0 Comments

Video - Social Bookmarking 101

Here is a video explaining Social Bookmarking and how it works. See also post on Social Bookmarking Going Enterprise.

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Social Bookmarking Going Enterprise

By Reshma Kumar at March 11, 2008 5 Comments

Social Bookmarking Going Enterprise

Social bookmarks are joining the ranks of utility navigational elements like print and email as a standard feature. For companies integrating Social Marketing into their Web Strategies and adopting Social More»

Yahoo Launches Mobile Content Tool

By Reshma Kumar at March 04, 2008 0 Comments

Yahoo Launches Mobile Content Tool

Yahoo announced today the impending launch in Q2′08 of onePlace, a mobile content management tool to enable consumers to better manage the wide selection of content available across the Internet. More»

SaaS To Account For 18% of Software Sales In 2013

By Reshma Kumar at March 02, 2008 0 Comments

SaaS To Account For 18% of Software Sales In 2013

The Software as a Service or SaaS market is reportedly growing but is still relatively small. 6% of the software sales in ‘07 was SaaS and this is expected to grow to 15-18% in 5 years – which More»

Hidden Power of Online Forums As A Marketing Tool

By Reshma Kumar at February 29, 2008 1 Comments

Hidden Power of Online Forums As A Marketing Tool

I was at the Opsource SaaS Summit today and sat in on a preso from the Lithium SVP, Amy Lewis, who talked about the value of online forums to companies. Some of the key points were as follows.
Why have More»

Rolling With Online Video

By Reshma Kumar at February 26, 2008 0 Comments

Rolling With Online Video

The majority of online video content viewed in the US is news/current events followed by jokes/bloopers/funny clips and movie trailers (previews, clips). Such videos are generally up to five minutes in More»

When A Website Redesign Takes Flight

By Reshma Kumar at February 25, 2008 1 Comments

When A Website Redesign Takes Flight

In the market for a helicopter?! Sikorsky Aircraft, a subsidiary of United Technologies Corp., announced the redesign of their website yesterday. When I came across this, what stood out for me is that More»

Martha Stewart Expands Online Empire

By Reshma Kumar at February 25, 2008 2 Comments

Martha Stewart Expands Online Empire

Today’s good thing (actually Thursday’s) at Martha Stewart Living Omnimedia was the acquisition of a 40% stake in online wedding planning company, Wedding Wire. The union provides MSLO the More»

Adobe Launches Platform For RIAs

By Reshma Kumar at February 24, 2008 0 Comments

Adobe Launches Platform For RIAs

Adobe announced today the launch of AIR and Flex 3 software for creating rich internet applications (RIAs) that can run on the desktop and on most browsers and across operating systems. “The ROI More»

Web 2.0 Sites – Who Is Really Commenting

By Reshma Kumar at February 22, 2008 7 Comments

Web 2.0 Sites - Who Is Really Commenting

I recently did an interview at our Web 2.0 Conference & Expo of members of the Web 2.0 user generation and uncovered an interesting finding. I asked five twenty-somethings if they commented on articles, More»

Web 2.0 Bubble (Bomb 2.0) Is Bursting

By Daya Baran at February 20, 2008 4 Comments

Web 2.0 Bubble (Bomb 2.0) Is Bursting

ZDNet has a great article comparing the events that lead to the bursting of of the first internet bubble (Dot Com Bomb) to the bursting of the Web 2.0 bubble called Bomb 2.0. The article suggests that More»

Life in Real Time

By LaSandra Brill at February 12, 2008 0 Comments

Life in Real Time

Ryan Kuder twittered his last day at Yahoo! as they gave him the boot. You get a play-by-play update of this day from getting the news to backing up his files to getting his phone confiscated.
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