According to Compete.com gloomy search terms helped drive more traffic to web sites. eg Hotel Carter showed up in the list because of its number one ranking on Trip Advisor’s “Dirtiest Hotels”. The finding site that typically sporting events, celebrity gossip and big-budget marketing pushes caused spikes in various search term referrals, but gloomy search phrases top the list. The chart below More»

According to the Online Measurement and Strategy Report on web analytics companies are failing to adopt a coherent strategy that ties in web analytics data with business objectives. About 18 percent of More»

Morgan Stanley has made available their Internet Trends report for 2008. The 72 page report covers:1) Usage Patterns2) Social Networking3) Widgetization4) Measureability5) Monetization6) Facebook Apps7) More»