Good thing I drink Pepsi because according to Dr. Ralph Walton as pointed out by John McManamy, “Don’t Drink the Diet Coke,” there may be a correlation to depression and bipolar disorder to aspartame - the sweetener used in Diet Coke. What does this have to do with marketing? Well, as Brian Morrissey points out in Dell’s Hearing Test, try typing ‘Diet Coke’ in Google and see what comes up. Two of the top 5 search results are pointing to articles about how More»

Labels: Blogs, conversational marketing, Google. Search, social media marketing

John Battelle is bullish on the prospects of online publishing, especially for new publishing models and for old companies if they can “change their DNA”. In a recent interview with CNET’s Stefanie Olson, veteran search watcher, blogger, and online publishing advertising magnate Battelle suggested that Google will likely rebound in stock price after corrections in the past quarter, that advertising at his Federated Media Publishing company has not shown signs of diminishing, and that he sees a key strength of Federated as finding ways to keep high quality and independent blog voices intact More»

Labels: conversational marketing, federated media, john battelle