Do you know how to track all of the visitors and new fans to your Facebook Page? If you didn’t you aren’t alone. Up until recently, Page insights were not obvious to Page admins and as a result many were finding it difficult to keDo you know how to track all of the visitors and new fans to your Facebook Page? If you didn’t you aren’t alone. Up until recently, Page insights More»

This is a guest post by Bill Grosso, the Chief Technology Officer of Twofish. As the social application space has started to mature, more and more application developers have adopted a “metrics driven” More»

If you’ve ever wanted to know what’s happening with your web site as it’s happening, you may want to take a look at real-time web site analytics provider Chartbeat. It’s a new and More»

Many businesses seek to target local searchers for their products and services, and careful review of a site's analytics is one of the key weapons in a local business's competitive arsenal. Here are a More»

This is a guest post by Mike Catalin from SiteMagnify LLC Google ranking data is passed to logfiles via the referrer string, but this data can also be captured by Google Analytics using Advanced Filters More»

Google Analytics, the feature-rich website analytics tool, has been available for free to web developers since 2006. However, access to the service has been completely browser-based, limiting the ability More»

Microsoft has been beta testing adCenter Analytics since 2007, but yesterday, they announced they will be closing the tool down. Analytics is a core part of the search advertising tool set and if Microsoft More»

Yesterday Facebook updated their demographic data and announced that the site now has over 140 million active users. We’ve been tracking the site’s growth over the past year and a half and More»

This post was written by Quova, they sent it as a press release but I thought it was interesting enough to publish on the blog. The 2008 Edition of the CyberSource Online Fraud Report highlights that out More»

[This post is our continuining coverage of SES Chicago 2008] Proper execution of the basic, proven and successful models is necessary for success in any business endeavor. Search Marketing is no different. More»

SES Chicago Day three had me digging deep into my vernacular and coining the new word “SMAnalytics” which combines analytics and SM, A.K.A. Social Media. Where is this intersection of Social Media More»

Moderator Greg Jarboe (President & Co-founder, SEO-PR) opened the session by asking the audience “Who on our panel is the Lion, the Tiger or the Bear…oh my?”  All Wizard of Oz references More»

Here Omniture’s take on Google Analytics from its conference call:
It is true that many of our competitors compete with us on price because that’s all they have to compete with us on. And we believe More»