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Category: Marketing Location: San Francisco, CA Website: Salesforce Job ID: 2690 Job Description
The End of Software! It began with a simple idea: Why can’t business applications be as simple to use as Yahoo!, Google, Amazon.com or eBay? Why can’t organizations simply access enterprise-class applications and business information via a web browser – with no software to download, install or maintain?
Since being founded in San Francisco in 1999, salesforce.com continues to transform the software industry and is today the undisputed global market and technology leader in Software as a Service (SaaS) and Cloud Computing. Our 43,100+ customers range in size from small companies to global multi-national corporations across all industries. A unique opportunity exists for a highly energetic and experienced Search Engine Marketer to work with a team that is widely recognized as one of the leading marketing organizations in technology today. The Senior Manager of Search Engine Marketing will be responsible for creating and executing innovative marketing campaigns as well as drive qualified traffic to Salesforce.com from Google Adwords, Yahoo, and MSN. Top talent across the world joins salesforce.com for its “change the world” mentality; the opportunity to excel in a performance-driven, fast-paced, and competitive atmosphere; the chance to be surrounded by peers and leaders that inspire, motivate, and innovate and a corporate philosophy that incorporates community involvement into its fabric. RESPONSIBILITIES » Maximize efficiency/ROI of search advertising through innovative campaigns, cutting-edge technology, and streamlined processes » Expand Salesforce’s online audience share through SEM in order to grow conversions » Craft highly relevant Ad Text to convey salesforce’s messaging, gain quality score, and improve click-through rate » Build killer landing pages, compelling offers, and rich content assets for SEM campaigns » Develop world-class tactics for targeting audience, measuring returns, and maximizing ROI » Closely work with product marketing to develop blockbuster campaigns for each product line » Interact and communicate with all levels of management and with users at all levels of marketing/technical/analytical expertise REQUIRED SKILLS / EXPERIENCE » 4+ years experience running search engine marketing campaigns » Proven savvy for driving tangible results in demand generation, awareness campaigns, and web marketing tactics » Strong analytical skills and functional expertise with analytics, measurement and reporting for new media, interactive marketing and web channels. » Experience communicating business and marketing objectives to cross functional teams » Excellent written, verbal and presentation skills » Must be results-oriented and comfortable working in a fast-paced environment » Bachelor\'s degree in Marketing, Advertising, or related field About salesforce.com Salesforce.com is the market and technology leader in Software-as-a-Service (SaaS) and Platform-as-a Service (PaaS). The company\'s portfolio of SaaS applications, including its award-winning CRM application, available at http://www.salesforce.com/products, has revolutionized the ways that customers manage and share business information over the Internet. The company’s Force.com PaaS enables customers, developers and partners to build powerful on-demand applications that deliver the benefits of multi-tenancy across the enterprise. Applications built on the Force.com platform, available at http://www.force.com, can be easily shared, exchanged and installed with a few simple clicks via salesforce.com\'s AppExchange marketplace available at http://www.salesforce.com/appexchange. As of January 31, 2008, salesforce.com manages customer information for approximately 41,000 customers including ABN AMRO, Dow Jones Newswires, Japan Post, Kaiser Permanente, KONE, Sprint Nextel, and SunTrust Banks. How to Apply
Please apply online: http://www.salesforce.com/company/careers/locations/a0800000000Ab4WAAS/a017000000DkIuW.jsp
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