Social Media Strategies Conference - Agenda

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Social Media Strategies Conference

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Agenda

Day 1 | Program

TIME
7:00 - 9:00 AM	Registration & Breakfast
9:00 - 9:40 AM	KEYNOTE — Doing Business in the Social Media Age
9:40 - 10:20 AM	KEYNOTE — The Analytics of Social Media: Proof of the Return for the Investment
10:20 - 10:30 AM	Break
10:30 - 11:15 AM	The True Drivers of a Successful Social Media Strategy	Workshop — How to Market your Business on Facebook
11:15 - 12:00 PM	How to Leverage Online PR with Social Media	Workshop — Setting up a Successful Social Media Program
12:00 - 1:00 PM	Lunch
1:00 - 2:00 PM	The New Paradigms of Social Commerce
2:00 - 3:00 PM	Social + Email Marketing: The Dynamic Duo
3:00 - 3:15 PM	Break
3:15 - 4:00 PM	How Social Media Changes the Way Marketers Must Think About Consumer Influence
4:00 - 5:00 PM	Blogging for Business
5:00 - 8:00 PM	Reception

Day 2

TIME
7:00 - 9:00 AM	Registration & Breakfast
9:00 - 9:40 AM	KEYNOTE — CMO Discussion On Social Media
9:40 - 10:10 AM	KEYNOTE — Why Brands Should Use Social Media To Engage Early
10:10 - 10:30 AM	Break
10:30 - 11:30 AM	How to Implement Social Media Strategies for Big Business	Workshop — How to Market on Twitter and YouTube
11:30 - 12:15 PM	Tapping into the Power of Employees Through Social Media
12:15 - 1:00 PM	Lunch
1:00 - 2:00 PM	Social Media Marketing Strategies to Increase Traffic
2:00 - 3:00 PM	Social Media Analytics - Optimizing your Social Media efforts to Improve Conversions and Sales
3:00 - 3:15 PM	Break
3:15 - 4:10 PM	Social Network Analysis: Metrics for Social Media
4:10 - 5:00 PM	Overcoming Objections To Social Media
Note: Agenda is subject to change.

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MEDIA SPONSORS

Mashable

Society for New Communications Research

Social Media Today

Seeking Alpha

German American Business Association

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