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This event will focus on the measuring user engagement on and off your web site. With the rise of social media, the conversation is taking place on blogs, social networks, forums, online communities, IM and chat clients. Companies need to measure how users are participating in the conversation in all the different places and the impact of that on their businesses. Companies need to be able to capture, mine, aggregate, and analyze data in the attention economy beyond the corporate web site and turn that data into actionable intelligence. By monitoring the net conversations, companies can identify pain points, opinions, and opportunities that would otherwise be missed. Learn from the experts about this cutting-edge topic and how it affects your business and how your business can be part of the conversation.
Who Should Attend
Web Analytics Professionals, Social Media Strategists, SEO Practitioners, Online Retailers and Online Advertisers.
WIN A Ticket To Search Engine Strategies San Jose
Attend the event for a chance to win a ticket to Search Engine Strategies in San Jose, CA on August 18-21, 2008 - a $2,000 value! The winner will be announced at the end of the event. You must be present to win.