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Social Search Trends Social Search is using the collective power of the community to find results and recommendations. Social search involves human judgement in the recommendation process. There are many types of social searches ranging from simple shared bookmarks or tagging of content with descriptive labels to a combination of human intelligence with computer algorithms.One of the first and most popular social search services is Del.ici.ous which leverages the power of shared bookmarks. When users save a particular page as a bookmark or favorite, they're effectively voting for the page. This is similar to the idea behind Google's PageRank; however, the difference is users vote versus webmasters and Google.
Speakers  Kevin Rose, Founder & Chief Architect, DiggKevin Rose is the founder and chief architect of digg, where he oversees all aspects of the management and development of the digg web site. He is also a co-host of Diggnation, a weekly video podcast based on digg.com news stories and content that consistently ranks as one of the top podcast downloads from the Apple iTunes Music Store. Kevin started digg in September 2004 as social experiment in how masses of users could control and promote news and other content on the Web, without external editorial control. Prior to founding digg, Kevin was a co-host of the popular technology television programs Attack of the Show on the G4 Network and The Screen Savers on TechTV. During Kevin's tenure at The Screen Savers, a live TV program focusing on computers and technology, it was the highest rated show on TechTV, reaching 55 million households.  Michael Tanne, Founder & CEO, WinkMichael is founder and CEO of Wink, a Social Search Engine that delivers relevant results as discovered by people. Previously Michael was founder of AdForce, a publicly-traded Internet ad serving company acquired by CMGi in 2000. Michael then founded XDegrees which was acquired by Microsoft in 2002. Previously Michael ran products at Verity, the leader in enterprise search. Michael serves on the board of Cloudmark, a leading anti-spam provider, and is an investor/advisor to start-ups including LinkedIn, SimplyHired, Flock, Dogster, RealTravel and Edgeio. Michael is also Founder and Board Member of Full Circle Fund, a Bay Area non-profit that engages emerging business leaders in philanthropy through grants and hands-on assistance to promising organizations. Michael holds an MBA from Stanford University and a Electrical Engineering degree from the University of Alberta.  Joshua Schachter, Founder, Del.icio.usJoshua Schachter is the creator of del.icio.us, creator of geoURL and co-creator of Memepool. Joshua's popular del.icio.us website helped to popularize the use of tags on the web, particularly within the blogging community. In 2005, del.icio.us was acquired by Yahoo!, Inc. Joshua has a B.S. in Electrical and Computer Engineering from Carnegie Mellon University and created GeoURL in 2002 and ran it until 2004.  Garrett Camp, Chief Architect, StumbleUponStumbleUpon is a web discovery service that allows people to discover great websites recommended by people with similar interests. With one click, users are taken to relevant, peer-endorsed websites they wouldn't have thought to search for. Garrett is StumbleUpon's Co-Founder and Chief Architect, where he focuses on high-level design of the recommendation engine." Daya Baran, President, Gruuve Bio |
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