Eurostar: A Hard Lesson In Customer Engagement

By Webrank at December 21, 2009 0 Comments Share

Anyone with an interest in business use of social media should have had their eyes firmly glued to Twitter this weekend as a major transport operator learnt exactly how the customer engagement game has changed.

Eurostar failed to communicate with passengers and social media told the truth and got it to mainstream media fast More»

Channels: social media

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Eurostar: A Hard Lesson In Customer Engagement

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