Bob Stohrer of Virgin Mobile talked with the Digital 180 series about the unique marketing challenges facing a company that operates without a customer contract. He also shared his thoughts on finding the optimal media mix and the importance of churn reduction.

To hear more insights fBob Stohrer of Virgin Mobile talked with the Digital 180 series about the unique marketing challenges facing a company that operates without a customer contract. He also shared his thoughts on finding the optimal media mix and the importance of churn reduction.

To hear more insights from some of the… More»