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Steve Ballmer, Microsoft: Offline Media is Dead Within a Decade

By Joseph Hunkins at June 06, 2008 4 Comments  

In an interview with one of the nation’s most prestigious offline news entities – the Washington Post - Steve Ballmer of Microsoft asserted this as a key aspect of Microsoft’s vision:

…. there will be no media consumption left in 10 years that is not delivered over an IP network. There will be no newspapers, no magazines that are delivered in paper form. Everything gets delivered in an electronic form.

He also confirmed that Yahoo Microsoft negotiations have resumed, and Ballmer also pleaded quite a bit of ignorance about what the competition is doing:

I have no clue what [Google is] up to. It’s very hard for me to understand what they are up to. . . .

Note to Steve: I think you better find out what Google is up to. I recommend you try using …. the internet.

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4 Comments

Vox said...

Didn’t they say the same thing about Movie theaters..with the advent of Videos and then LaserDis!! and Home Entertainmnt Centers and DVD and now Blu Ray…

sam Rao
http://www.indian-american.org

June 9th, 2008 at 6:05 AM
andyb said...

Steve Ballmer is an idiot, and I hope he bets not only Microsoft’s future, but his own personal future/fortune on this moronic prediction.

And how does he remain CEO, really, if he has no idea what a major competitor like Google is up to?!? Does the MS board not read this kind of stuff, or read it and not question him about it?

June 9th, 2008 at 9:31 AM
Carl Thelen said...

Condoleezza Rice said the same thing about Iran, approximately “We have no idea what goes on inside Iran.” I screamed (at the newspaper) “It’s your JOB!”

It sounds to me like Steve Ballmer uses the same management style — ignorance is bliss.

June 9th, 2008 at 9:06 PM
Wretched Gnu said...

hmm… and what is supposed to happen to the trillions and trillions of archived books and journals in libraries that researchers use every day — and which still dwarf the amount of online data by an astronomical factor? Is Steve going to burn it?

June 9th, 2008 at 10:53 PM

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