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Rumor: eBay to Sell Skype to Google?

By Sebastien Provencher at April 02, 2008 1 Comments  

Techcrunch reports on a rumor this morning that would have Google either buy Skype from eBay or Google partner with Skype. According to the site,

“Skype, acquired in late 2005 for $3.1 billion, has been a financial albatross around Ebay’s neck. eBay removed Skype co-founder and CEO Niklas Zennstrom in October 2007, reportedly due to frustration at the financial performance of Skype. Ebay also negotiated down the huge earnout due to Skype stockholders and took a $936 million one-time loss around the transaction. It’s clear that eBay wants to either unload Skype, or significantly drive performance. Google, by contrast, is just beginning to think about how to dominate the voice space. They have a VOIP service through GTalk, a free 411 service and GrandCentral, a telephone management service they acquired last year for $50 million.”

What it means: I think this potential acquisition/partnership makes complete sense. IMHO, call tracking and pay-per-call represents a large portion of future local search revenues and Google clearly sees that local search is where they will get tremendous growth in the next 5-10 years. By buying the Skype infrastructure (and user base) and combining it with the GrandCentral technology and expertise, they instantly get core assets to execute that strategy globally.

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One Comment

Daya Baran said...

I have heard this before but maybe it is true this time. I the potential in using GrandCentral as a call tracking service with Local Search and Search Marketing campaigns and I am surprised Google has not done that already. It would be interesting to see if Skype can become more under Google if the deal happens.

April 2nd, 2008 at 6:00 AM

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