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Thursday, January 10, 2008

Microsoft High Fashion PCs

Microsoft Fashion PC Show at CESThe next gen of Microsoft PCs is shaping up to be fashionable. Yes, you heard right! Microsoft is staying au current recognizing that laptops are now more than just a useful device but more so a trendy fashion accessory. The company is coming out with high-fashion PCs and held a fashion PC show at CES to showcase some of their designs.

And, they are not the only ones. Sony, ASUS, Lenovo and Gateway are also in on the action and are coming out with more "pretty" computers. OEMs are taking a page from fashion designers and are blinging out laptop cases with anything from cow fur, aluminum, leather and carbon fiber. Apple hardware has long been very sleek and cool, thereby, attracting a lot of younger users and maybe even bucking this trend; whereas, Microsoft's has been more enterprise and less focussed on aesthetic design. This is a step in the right direction for Microsoft in capturing a younger consumer market and moving the needle a little in terms of their brand perception.

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2 Comments:

Anonymous Fashion Zealot said...

Loved the colors! I wish I can afford one...

1:26 PM  
Anonymous Reshma said...

Here here :)!!!

2:09 PM  

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