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Microsoft to Offer Mobile Ads
By Reshma Kumar at December 10, 2007 1 Comments
In a bid to claim more of the mobile market and to catch up to competitors, Microsoft is reportedly set to launch mobile advertising on Monday on the U.S. version of MSN Mobile. Mini banners and text ads will be displayed on the MSN Mobile portal along with news, weather, stock, and movie info, search, email (Hotmail), IM (Messenger), and Microsoft’s blogging and social networking platform (Live Spaces). They apprently already run ads in other global markets. As you may recall Microsoft bought online advertising company aQuantive in May for $6 billion in response to Google’s Doubleclick purchase for $3 billion.
Google’s Mobile Ads are text-based and allows users to navigate to the advertiser’s mobile site or call the business directly. With Yahoo Mobile Ad Network, it appears that advertisers can choose from display banner ads, sponsored search links, video spots, in–game or in–application placements, call, SMS, or if you don’t have a mobile site, they will even build one for you.
Labels: Advertising, google, Microsoft, mobile web, Yahoo, YHOO
One Comment
Its great to know that mobile network service providers today are realizing the need of a user as a social networker or rather to say a mobile networker, but it is not right to say that ” Mobile Networking in particular is important only for the younger demographics” because as professional when we visit a new location for official purpose we ought to to know about a few thing & I think with aspect Modazzle is doing one good piece of job by leting users access networking sites & maps on mobiles without GPRS,EDGE or internet.
http://www.modazzle.com?channel=CM&camp=mobnetBLGR